VitaCup announced today it has brewed up brand-new products to enhance the daily coffee or tea ritual with functional benefits. Expanding its collection of premium vitamin and superfood-infused coffees and teas, VitaCup offerings now include gourmet tea bags and infused espresso capsules.
VitaCup beverages are infused with their signature powerhouse blend of essential daily vitamins, including B1, B5, B6, B9, B12, D3, and antioxidants, and also with specially-selected vitamins and superfoods to help support specific daily goals. “With these new products, we are continuing to advance the morning cup with delicious, satisfying flavor, along with the boost of premium vitamins for even the most discerning coffee or tea drinker,” said Brandon Fishman, VitaCup CEO. “Our new tea bags and espresso offerings will give consumers even more options to kick-start their day with dynamic value.”
VitaCup's new infused tea bag collection features gourmet tea leaves that steep every cup with flavor and function. Offerings include “Genius Blend” Black Chai Tea, a spiced chai tea with MCT, turmeric, cinnamon, and the signature essential vitamin blend to help boost energy, focus, and metabolism; “Beauty Blend” Herbal Rooibos, a delightfully sweet and caffeine-free red rooibos jasmine tea infused with collagen, biotin, and folic acid to support naturally beautiful hair, nails, and skin; and “Probiotic Blend” Green Tea, a minty Sencha green tea infused with 1 Billion heat-resistant probiotics, aloe vera, and the signature essential vitamin blend to support gut health, immunity, and metabolism.
Developed to pack a seriously bold punch, VitaCup’s Infused Espresso Capsules feature gourmet organic 100% Arabica beans, roasted in stages to intensify an already-robust espresso flavor, with subtly fruity finish, along with the signature essential vitamin blend to double-down on energy. The pods are compatible with standard-style Nespresso® brewers (not including Nespresso® Vertuo brewers).
VitaCup’s new product launches are available now at http://www.vitacup.com and the new infused tea line is available at Walmart in June 2019.
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Reimagining the daily coffee and tea ritual, VitaCup offers a range of vitamin-infused coffees and teas for a deliciously “better brew” that’s bold, fresh, and functional. The line infuses gourmet coffees and teas with a signature blend of premium-quality vitamins and antioxidants all specially-selected to support a range of healthy living goals, while brewing rich flavors and unique blends. VitaCup is available in 100% recyclable, BPA-free single-serve cups, compatible with most single-cup machines, as well as ground coffee bags, tea bags, and other coffee and tea delivery methods. Founded by Brandon Fishman, VitaCup is based in San Diego and maintains distribution through its website and in retailers across the U.S. For more information, visit http://www.vitacup.com. Follow VitaCup on Facebook, Instagram, Twitter, and YouTube.
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