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SHOW Q&A: TeaTradeShow.com (Trade)

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posted Tuesday Jun 19, 2018 08:00 AM

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2018 TRADE SHOW Q&A with The Tea House Times for TeaTradeShow.com

SHOW NAME:   
Tea Trade Show®

SHOW DATES & LOCATION/s:

NEW SHOW! Online 365 days per year, 24 hours per day. PLEASE SCROLL TO BOTTOM FOR OUR EXHIBIT/ATTEND LAUNCH TIMELINE.

SHOW WEBSITE:
https://www.teatradeshow.com

SHOW REGISTRATION DETAILS IN BRIEF:
Attendees are pre-screened, legitimate buyers who are pre-registered for access to TeaTradeShow.com by staff of The Tea House Times.  Self-registration may be made available to buyers who can prove they are in business and able to make purchasing decisions.

SHOW DESCRIPTION IN BRIEF:
TEA Trade Show™ (TTS) is a production of The Tea House Times, LLC
It is a B to B show. Business-to-Business only and is not open to consumers, hobbyists, media, or anyone seeking to make individual purchases. TEA Trade Show™ is dedicated to showcasing wholesale products and services surrounding the tea industry including tea, accessories, accoutrements, food, gifts, dinnerware, and more.

SHOW’S TYPICAL CATEGORIES OF ATTENDEES AND EXHBITORS – domestic/international?: 
Exhibitors are from around the globe. Our attendee database (10,000+ buyers specifically in tea/coffee/restaurant/café/inns) are mostly domestic to USA/North America; however, all qualified buyers may request to register for access regardless of location.

SHOW OWNED OR PRODUCED BY: 
Tea Trade Show is owned and operated as a production of The Tea House Times, LLC

SHOW OWNER NAMES:
The Tea House Times, LLC

SHOW MANAGEMENT / NAMES:
The Tea House Times is owned by Gail Gastelu.

NAME OF PERSON ANSWERING THE Q&A AND TITLE:  
Gail Gastelu, owner, show producer, publisher, The Tea House Times, LLC

 

Q&A

PLEASE TELL US WHAT SETS YOUR SHOW APART FROM OTHER SIMILAR SHOWS IN THE SAME CATEGORY WORLDWIDE?

WHAT WE'VE GOT
TeaTradeShow.com is a unique online trade show to connect businesses/buyers with tea trade suppliers and related products, industry organizations, and countries of origin, worldwide.

  • OPEN 365 days a year. Accessible all day, every day. Online only.
  • "Walk the show" to learn about exhibitors and show specials.
  • "Enter the classroom" to learn about tea and tea business trends.
  • Continually updated and newly added education all year.
  • Access news to stay in the know.
  • Read The Tea House Times publication for ideas, advice, and inspiration.
  • Exhibit to constantly update buyers on products, new products, specials, and participate in education on tea related topics or product specific usage.
  • Sponsor or partner to fuel growth and demonstrate tea industry support.
  • Showcase a country of origin or tea board.
  • Learn how to do business overseas.
  • Follow the leader - Tea Industry Leaders receive special recognition.
  • Attendance: 10,000 + industry-specific buyers / attendees who will receive updates to education offerings and latest news and happenings with all exhibitors year-round.
  • Expanded audience of 500,000+ readers of The Tea House Times/print/digitally.
  • Opportunities for networking online and occasional special event invitations in person.

WHAT IT'S NOT

It is NOT a trade show that opens and closes in short time periods.

It is NOT a location where you need to spend large amounts of money to travel to for yourself and your staff.

It is NOT a live/in person experience, however we will connect you in unique ways.

It is NOT a location where you must ship your exhibit at great expense.

It is NOT a location where you need to pay for drayage/material handling.

It is NOT a short list of education over and done in a few days’ time.

Lastly, TTS is NOT intended to be a complete substitution to human interaction. Live events continue to be the fuel for personal growth, empowerment, and excitement. The point of TTS is that we will expose you to exhibitors and new products and industry movers and shakers every day, all day, 365 days a year. Why wait for a trade show in person if you need information NOW? Connecting businesses and consumers since 2003, you can trust that The Tea House Times' connections are now your connections and we will continue to visit shows to meet you in person and we will continue to partner with live shows and offer discount codes when we have them.

WHAT IS IT ABOUT YOUR SHOW THAT COULD HELP SOMEONE IN THE TEA INDUSTRY TO BE MORE SUCCESSFUL (whether they are an importer, wholesaler, restaurant, hotel, retailer, serving or selling tea)?

..as an exhibitor –

  1. Exhibitors will find it easier to reach more people with their “pitch” since their booth will be viewed virtually at the convenience of an attendee and without interruption of another person, for example, who could have been waiting or disrupting a conversation in person.
  2. Exhibitors will feel less pressure to constantly follow-up on leads since all the leads per se or all your potential customers will be constantly engaged by us pushing them back to you/your booth/ the show floor, and education within the show.

..as an attendee –

  1. Attendees will be able to focus on exhibitor details and learn who’s who in each business, at their leisure, without interruption of other customers.
  2. Attendees will be able to find products here and now and not need to wait once per year for a trade event.

WHAT DO YOU SEE NEW OR TRENDING IN THE BEVERAGE INDUSTRY OVERALL?
The Tea House Times has been publishing a year end tea industry trend report for most of our 15 years in publishing and educating the industry.  The health message continues to be of utmost importance while all types of products including foods/beverages/beauty products are created to include tea as an ingredient. On the go options are constantly evolving. New brew / steeping techniques or small electronics are being introduced regularly.  And, all types of food service establishments are beginning to understand tea as a new profit center.

WHAT DO YOU SEE NEW OR TRENDING IN THE FOOD AND BEVERAGE INDUSTRY THAT DIRECTLY OR INDIRECTLY APPLIES TO THE TEA INDUSTRY?
Foods cooked with tea as an ingredient, beverages and cocktails with tea as an ingredient, and establishments deciding to serve and sell better quality tea or tea that better matches the values and distinctions of any one place of business.

WHAT ARE THE LATEST TRENDS YOU HAVE SEEN AT YOUR SHOW OVER THE PAST YEAR?
Since many of our exhibitors are also advertisers in The Tea House Times, we are constantly receiving news releases and have seen all types of growth and adjustment over the years.  New products or redesigned products, new small electronics, new strainers and steeping/brew methods are always evolving.

WHAT ARE ANCHOR HIGHLIGHTS OF YOUR SHOW EVERY YEAR?
Our anchors are learning who the best suppliers are, what their new product introductions are all year though, and learning through the show classroom which features over 15 years of accumulated education from The Tea House Times, Tea Course, and via contributions from our advertisers and exhibitors who may be “speakers” or presenters or information providers for our online trade show and classroom.

WHAT IS NEW THIS YEAR? . . AND IS IT SOMETHING OFFERED THIS YEAR ONLY OR EXPECTED TO CONTINUE?
What’s new?? TEATRADESHOW.COM IS NEW!!  Under development, accepting exhibitors, and soon after, attendees/buyers will be invited to log on and enter the show and classrooms.

WHAT DO YOU CONSIDER THE BEST OPPORTUNITY FOR NETWORKING AT YOUR SHOW? (i.e. the show floor, after-hours events, awards, etc.) 
Since TTS is fully online, it is up to each individual exhibitor or attendee to optimize their interactions. Watch videos that introduce the company, their products, and sales reps.  Contact people for more info, set meetings of your own, etc.   Possible meet-ups may be planned in the future, including buyer tours to origin.

HOW IS YOUR EDUCATION ORGANIZED? by tract? topic? industry niche? workshops? seminars? demos? on floor presentations?
Education is all online and organized by topics of interest all for helping a tea business to learn about tea and to find helpful hints for staying in a successful business which includes buying, serving, or selling tea.

HOW IS YOUR EDUCATION PRICED? a package price? per session? all free? In general… and provide link to further details.

Education is a monthly fee for qualified buyers only.  The education is not open to the public. While “walking” the show or visiting the show floor and viewing of exhibitor details is free for pre-qualified buyers, the classroom requires a small fee.

 

Self-registration is open to exhibitors: click here.

Attendee/Buyer registration may be requested by contacting us: click here.

 

LAUNCH TIMELINE:

EXHIBITORS SHOULD REGISTER NOW, SEND EXHIBIT DETAILS BY END OF JUNE, 2018

ATTENDEES WILL BE ADVISED WHEN THE SHOW FLOOR WILL OPEN PERMANANTLY.

PLEASE VISIT TeaTradeShow.com for more information.
FIND A PRESS RELEASE HERE

 

 

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