Introducing Floèm: Valuing Boreal Flora through Northern InfusionsThe richness of Canadian boreal flora is an invaluable source of natural treasures, but it often takes a keen eye to discover and appreciate them. This is where
Floèm, a Montreal-based company, steps in. Inspired by the poetic beauty of boreal nature, Floèm has made it their mission to reveal the incredible richness of ingredients from this unique region. They highlight the freely growing aromatics on our land, creating infusions from Labrador tea leaves and other rare and unique plants.
Floèm draws its wealth from Canadian boreal flora. The company's gatherers, true connoisseurs, hand-harvest raw and precious materials, bringing local natural resources to the forefront. They create bold blends that reveal the unique flavors of boreal nature. Each infusion is an ode to the beauty of this northern region, captured in a cup.
Since its creation in 2019, Floèm has consistently stood out. Winner of prestigious awards, such as the MEI honor scholarships in 2021, and the DUX Award the same year, the company has also made a mark with notable appearances on the show "Dans l'oeil du Dragon." In 2023, Floèm was a finalist for the Hop! Recognition Award for promoting local purchasing and was honored by the Prince’s Trust Canada Veteran Entrepreneur of the Year Award as well as the Improved Productivity Award by Inno-centre as part of the CTAQ Food Innovation Awards. These distinctions highlight not only their excellence in innovation and marketing but also their deep commitment to a local and sustainable economy.
Floèm is more than a company; it is a symbol of boreal richness, a celebration of nature in all its splendor. Their journey, marked by prestigious recognitions and eco-friendly initiatives, reflects their unwavering commitment to quality, authenticity, and sustainability. As Floèm continues to grow, the promise of a future where boreal flora is appreciated and preserved becomes increasingly tangible, a future where each cup of infusion is a sensory journey through the great Canadian outdoors.
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