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Drink Innovation Labs Presented at Coffee Fest for Café Success.

Monday, March 6th 2017 @ 4:19 PM

Coffee Fest and Torani present: Drink Innovations Lab featuring three, two hour and 30 minute workshops offered each day to give café owners and operators the tools they need to get creative, expand their menu offerings and ultimately increase their bottom line.

Coffee Fest Nashville 2017 will be the Southeastern US debut of Drink Innovations Lab March 17-19, 2017 at the Music City Center. These three workshops will allow coffeehouse managers and owners to learn about current drink trends and explore endless opportunities in menu development.

Drink Innovations Lab Includes Five Innovation Stations:

• Lemonade and hand crafted sodas

• Coffee brewing techniques • Non-dairy beverages  

• Frappes and smoothies

• Brewed and blended tea, Chai and more.  

Participants will learn how to approach menu innovation, diversify product usage, increase offerings, attract new customers and collaborate with their peers.  Breaks are incorporated into the program to allow attendees to take notes and to brainstorm ideas with other attendees. All attendees will receive a Drink Innovations Passport/Recipe Book and an exclusive goodie bag provided by the sponsors upon completion of the course.

“We want to take away the fear of menu development and empower the managers and owners” said David Heilbrunn, show manager of Coffee Fest. “The Drink Innovations Lab will help participants understand how to target new drinks to specific audiences and how to promote and advertise those creations to their customers.” Drink Innovations Lab is presented each day of Coffee Fest Nashville from 8:30am – 11:00am, has limited seating and requires $59 fee and advance registration.

http://www.CoffeeFest.com


 

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